Fractio · Guide for manufacturers selling in the Nordics

Medical device distributors and buyers in Denmark: who buys what, and how

Twenty distributors across hospital, homecare, dental and laboratory channels, the regional and national procurement bodies behind them, and the questions that qualify a partner. Written for manufacturers preparing a Danish launch.

Start with the product and its use

Denmark is a small, concentrated market: five regions buy for the hospitals, 98 municipalities buy for elderly and home care, and a handful of distributors — several of them Nordic groups — carry most consumables. Match the channel to the product before approaching anyone.

Companies listed are research examples drawn from their own websites and industry sources, checked on 12 October 2026. They are not Fractio partners; inclusion does not establish interest in new manufacturers or suitability for your product. Verify scope and contacts before approaching.

How Denmark buys

The five regions (Hovedstaden, Sjælland, Syddanmark, Midtjylland, Nordjylland) run their own hospital tenders and, since 2014, joint tenders through Regionernes Fælles Indkøb (RFI), where one region leads a tender for all five and holds supplier dialogue sessions beforehand. Amgros is the regions’ pharmaceutical procurement body but also runs selected device tenders with RFI (irrigation fluids, elastomeric pumps, strategic stockpile). Municipalities and the state buy nursing supplies through SKI framework agreements. All above-threshold notices appear on udbud.dk and TED.

Regulation: since 28 May 2026 manufacturers, importers and authorised representatives register only in EUDAMED, while Danish-established distributors still register with Lægemiddelstyrelsen (fee applies). Danish-language instructions for use and labels are expected. The industry association is Medicoindustrien, whose member list includes both manufacturers and distributors.

Distributors to evaluate

Company websites and Medicoindustrien member list, 12 Oct 2026.
CompanyBaseWebsiteWhat they distributeCustomersGroup
AbenaAabenraaabena.dkIncontinence, urology, wound care, gloves, PPE, hygiene, welfare technologyRegions, municipalities, GPsDanish family-owned; maker and wholesaler
Mediq DanmarkFrederiksbergmediqdanmark.dkHospital consumables, incontinence, stoma, diabetes, wound care, nutrition, PPE; 16,000+ productsHospitals, GPs, municipalities, patients on bevillingMediq Group (NL); grew out of Kirudan
OneMed DanmarkHinneruponemed.dkNursing and hospital consumables, diabetes, homecareRegions, municipalities, citizensAsker Healthcare Group (formerly Danpleje)
Kirstine HardamHolstebrohardam-shop.dkStoma, wound care, incontinence, nutritionRegions, municipalities, patientsKMT Medical Europe
Mediplast DanmarkHerlevmediplast.com/dkInfusion, respiration, urology, OR, anaesthesia/ICU, wound care, nutrition, ENTHospitals/regionsAddLife; maker and distributor
Vingmed DanmarkBirkerødvingmed.dkAnaesthesia/ICU, surgery, cardiology, radiology, neonatal, disinfection, PPE, POC — 100+ brandsHospitals, pharmacies, municipalitiesVingmed Group
MedidyneNærummedidyne.dkVentilators, defibrillators, monitoring, vascular access, neonatal, ultrasoundHospitals, prehospital, municipalitiesMedidyne Nordic
SecmaSkævingesecma.dkUltrasound, airway, ECG, defibrillators, test equipmentHospitals, GPs, physios, defenceSecma group
SacomedBrøndbysacomed.comSurgical devices: colorectal, urology, gynaecology, thorax, neuro, ortho, ENTHospitals DK and SEIndependent
KebomedGlostrupkebomed.dkSurgical devices and implants, camera systems, robotics, urology, nutritionHospitalsKEBOMED Europe (CH)
ApgarBrøndbyapgar.dkSurgical, gynaecology, radiology, obstetric products, monitoringHospitals, specialistsIndependent
Mermaid MedicalStenløsemermaidmedical.comInterventional radiology and vascular — develops, makes and distributesHospitalsDanish-owned
FocuscareRandersfocuscare.dkStoma and wound bagsProfessionals, resellers, patientsIndependent
Plandent DanmarkVallensbæk; Aarhusplandent.dkDental consumables, Planmeca equipment, dental IT, lab, alignersDental clinicsPlanmeca (FI)
Triolab DanmarkBrøndbytriolab.dkIVD: haematology, biochemistry, coagulation, microbiology, molecular, pathology, POCHospital labs, GPs, vetsAddLife
Hounisen LaboratorieudstyrSkanderborghounisen.comLab equipment and consumables; GP-practice rangeLabs, GP practicesIndependent
Buch & HolmHerlevbuch-holm.dkLab and industrial equipment (autoclaves, centrifuges, microscopes), PPE, serviceLabs, industry, hospitalsDanish family-owned
Fisher Scientific DenmarkRoskildefishersci.dkLab consumables, chemicals, equipment, diagnosticsResearch, healthcare, educationThermo Fisher (US)
NomecoCopenhagennomeco.dkPharmaceutical wholesale, hospital pharmacy supply, 3PLPharmacies, hospital pharmaciesPHOENIX group
Tjellesen Max Jenne (TMJ)Taastruptmj.dkPharmaceuticals and medical devices to pharmacies and hospital pharmacies; supplier logisticsPharmacies, device suppliersErhvervsinvest

What changed recently

  • Kirudan no longer exists as a separate company — its business is Mediq Danmark (Frederiksberg); Danpleje became OneMed A/S.
  • Asker Healthcare Group’s planned acquisition of Kirstine Hardam was discontinued in 2026; Hardam stays with KMT Medical Europe.
  • Triolab took over QuidelOrtho’s Nordic diagnostics business in 2026.
  • Other Medicoindustrien distributor members not individually checked here: Blue Surgical, Buur & Søgaard, Danomed, Ferdinand Medical, H. Dam Kærgaard, Noscomed, Opitek, Palex Scandinavia, ReaMed, Rubin Medical, Stella Care, Timik.

Questions to qualify a distributor

  • Which regional frame agreements and SKI agreements does it hold, and when do they expire?
  • Does it cover hospitals, municipalities or both — and does it serve citizens on bevilling (prescription supply)?
  • Who handles Danish labelling, vigilance and the distributor registration?
  • How are first orders, repeat orders and complaints reported back?

Prepare a concise commercial brief

Intended use, device class and documentation, price indication, sample terms, capacity, support responsibilities. Template: commercial brief (TXT). Companion maps: Sweden · Norway.

Sources

Figures are quoted as published by the sources below, with their reference year. They describe the sector, not any individual company; capabilities and capacity are confirmed per project.

  1. Regionernes Fælles Indkøb (RFI)
  2. Amgros — medicinsk udstyr
  3. SKI
  4. udbud.dk
  5. Lægemiddelstyrelsen — registrering
  6. Medicoindustrien — members
  7. Abena
  8. Mediq Danmark
  9. OneMed Danmark
  10. Vingmed Danmark
  11. Plandent Danmark
  12. Triolab Danmark

Discuss your product for the Nordic market

Fractio supports selected Portuguese manufacturers in developing customers in Sweden, Denmark and Norway — distributor qualification, buyer research, quotation follow-up — with scope and terms agreed before work starts.

Tell us what you manufacture   Commercial brief template (TXT)